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Chin Tiong Tan
(6)
Works include:
Asian Financial Statement Analysis: Detecting Financial Irregularities;
The Chinese Tao of Business: The Logic of Successful Business Strategy;
New Asian Emperors: The Overseas Chinese, Their Strategies and Competitive Advantages;
Marketing Insights for the Asia Pacific and
Historical Perspective in Consumer Research: National and International Perspectives
Chin Tiong Tan
(2)
Works include:
Marketing Management: An Asian Perspective
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